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Avery Dennison Vintage Cookbook – Maison LV426
Graphic Design, Packaging, Product Design
- 2023
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process

People have always been fascinated by things and places beyond their reach. And space has been occupying people’s minds way before the first man reached the Earth’s orbit. So there’s little wonder to the fact that vintage has a lot of space in it (pun intended). This recipe of ours takes the theme of space settlement that has been envisaged in the heyday of retrofuturism, and pushes it a notch further. And we just can’t stop dreaming of that LV-426 red vintage.

How do you cook a vintage design? 

Well, it’s not that hard, if you follow the recipe! Just take a large chunk of packaging design experience, divide it into several parts for convenience, mix in a glass of pure cask-strength inspiration, add a tablespoon of local ethnic spices, and sprinkle it with some craziness for seasoning. Sounds simple, doesn’t it?

 

Well, as with any recipe, the devil is in the details. If you change the proportion of various ingredients, and lean too much on one thing or another, the final dish will be quite different from what you’ve envisaged when starting this whole endeavor. And in this cookbook we’ve decided to show you what you can end up with, if you play around with your recipes, while trying to cook a good vintage packaging design.